Don't be sure. Be insured.

Progressive

When it comes to being confident, it’s hard to top a Latino. 

Latinos are always sure about their choices, sometimes a little too much, but on the open road, without the right car insurance, confidence, street smarts, or wisdom can all mean nothing.

“Con confianza, pero no confiados.” This campaign invites savvy Latinos to choose the car insurance coverage that over 28 million people have trusted for the past 85 years.