Tony Fadell, founder and CEO of Nest, is a man of ideas, but in an interview with Market Place, he gives us his biggest four. We give too much power to one little switch. Making products people love matters. Nest isn’t a quick-hit, one-product company. The disruption-innovation era isn’t over yet. Disruptions, in Fadell’s opinion, should come as innovations packaged “well enough for consumers to understand and embrace.” Catch the full Provoke Weekly – Better Living Through Personalized Data.