Conflicts of a White Latina


By: Alejandro Martinez, Market Intelligence Strategist Dec. 9, 2014

A reporter, who happens to be a second-generation white Latina, reflects on how race and ethnicity issues are not entirely black and white. She lives somewhere in the middle between being a Latina (usually portrayed in the media as an oppressed minority), and being white (usually portrayed as having more privileges than minorities). On one end, she realizes that she can easily merge into white-America (which could not be said by all Latinos because of the color of their skin). On the other, she’s had to work extra hard to prove her Latinicity when not taken seriously for being white. So far, she has been labeled Latina, Argentine, white, non-white, gringa (when she travels to South America), European, South American, and American.

When it comes to race and ethnicity, the way people self-identify has a big influence on how people perceive you, as well as how you perceive yourself. Race and ethnicity are only one of many variables that define who you are. A label should not be everything that defines you.