Katharine Frase, from IBM Global Public Sector, explains why Millennials are the ideal city residents and suggests how cities can make themselves more attractive to this demographic. Cities that get it right and attract Millennials to live there will be the ones most likely to thrive. But cities have to do more than work on accessibility, housing and safety. Savvy metropolitan areas will also need to rely on harnessing the power of social media to continually make communities better places to live. See the full article here.
May 8, 2014