Pope Francis Superstar. Years ago, there was a musical called Jesus Christ Superstar. Judging by the reaction to his election, the new Pontiff could be described in the same way. And with social media growing exponentially, good or bad, the spotlight on the first Latin Pope is sure to grow in intensity. While his predecessor was the first to start Tweeting, Pope Francis may become the first to make social media a pillar in communicating with his flock and the world. The following pieces examine what role social media could play in this new reign. Wegs, Chief Idea Officer