Paco Olavarrieta joins Dieste as Chief Content Curator.

“New York is a strategic location for us. There is a demand both from our clients and from our sister agencies for a full service office in New York. Once we made the decision to invest in our New York office, Aldo and I began actively recruiting Paco. He was the guy we wanted. He’s not only right for the clients serviced out of our New York office, but will elevate our overall approach to creativity.” says Greg Knipp, CEO of Dieste. Via

Smart Shopping on Your Cart.

As technology pushes further and further into our physical lives, it’s no wonder that some would seek to apply its benefits to our waistlines. Enter the “Smart Shopping Cart,” whereby with a quick scan, you can have all the information you need on a particular food product, literally at your fingertips.